You might be ecstatic to know that TikTok has also entered the e-commerce race with its TikTok shops and fulfilment program. The one billion+ user giant now allows you to set up TikTok shops right there on the platform. With its help, users and businesses can sell and promote thousands of brands, ship to your customers, and use the power of social media to promote theirr products to billions of customers.
The new logistic offer of TikTok fulfillment is called “Fulfilled by TikTok” (FBT) and, at the moment, is applicable only in the UK. So what is TikTok fulfillment center, and how does it benefit you? Let’s find out.
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Part 1. What is TikTok Fulfillment?
FBT is set up in the UK with the help of Pipak, where you can seamlessly integrate TikTok Shop Seller Center with TikTok shops. TikTok Shop fulfillment will now serve to manage everything from bringing and tagging merchandise to their storage area and then bringing the package to the customer within a day to their doorsteps. All that at the best and most competitive prices in the UK.
Now, you can focus on growing and enhancing your business through marketing campaigns and realizing new designs and ideas. In the meantime, TikTok fulfillment will do the rest and handle your logistics.
The entire process is streamlined to provide you with support by eliminating any roadblocks or challenges you usually face during operations. You will get the highest quality experience, letting you focus on critical aspects of your business.
The fantastic thing is that most products will have a ‘Next Day’ delivery badge, and that too at competitive pricing. But that is not all; you can promote all your products on the TikTok platform and go viral with all the confidence in the world. No matter the popularity or virility, your products will be delivered to your customers without a hitch to logistics.
For now, it is only available to UK customers; for the US, it is in the prospective pipeline.
Part 2. How Does TikTok Fulfillment Work?
The process of TikTok fulfillment will work with the following steps.
Sign Up
You need to make an account and make a TikTok shop. Next, you need to sign up with FBT with that shop account. Once you decide on selling particular items, you need to store some volume at the TikTok fulfillment center so that they can process it efficiently.
Creation of Inbound Order and Barcode Printing
The merchants wanting to store their products at the TikTok fulfillment center must create inbound orders. With that done, they will print the barcode, which is now ready to be shipped to the TikTok fulfillment center.
Delivery to TikTok Warehouse
Merchants will send a portion of their SKUs to the warehouse, which they want to be handled through the FBT or TikTok Shop fulfillment logistics.
TikTok Shop Fulfillment Picking, Packing and Delivery
The purpose of storage comes into play when a customer places an order. FBT will now pick up the order from the warehouse, pack it appropriately, and label whatever product is in the order and ready for shipping.
Shipping within UK
The merchandise will then be delivered to the customer’s doorstep within the UK through FBT. Some conditions exist to be eligible for the FBT service as a merchant.
- The merchant is UK-based and delivers the goods within the UK.
- The package should be limited to a maximum weight of 30kg per shipment.
- The package should not exceed a volume of 31.5 cubic liters per shipment.
The merchant needs to understand that they will be charged for FBT services if they want to avail of these fantastic TikTok fulfillment services. The cost typically includes warehouse charges and shipping fees, among other tasks such as labeling and packing. You can learn about the full details of the charges here.
Part 3. The Benefits of Using TikTok Fulfillment
Now that you know what TikTok fulfillment is and how you can avail the seamless services of the TikTok fulfillment center, let’s go over the benefits of this new and fantastic service.
Users Prefer to Place Orders Within TikTok
When you market your product on the platform, customers feel more secure to place orders within the app. Furthermore, due to FBT services, customers avail of customer protection provided by the service.
Fast Shipping- Same day or Next Day
Due to the seamless TikTok Shop fulfillment processing, you can be sure that you can get your order as fast as possible. If you have ordered a ‘Next Day’ badge product, you are assured that you will receive it the following day at your doorstep. You do have to order the product before the cutoff time to ensure this.
More Traffic – Go Viral on TikTok
The best part about FBT TikTok fulfillment is that you automatically market your product on the same platform. With over a billion users, the possibility is vast to reach as many customers as possible. Due to FBT, you don’t have to leave the platform and use services like Google to promote your product.
Customer Services – Feedback and Rating
Customers can share positive or negative feedback on the TikTok platform, allowing every other user to view them. More clarity means more customer strength, allowing the merchants to provide better customer care services.
Pricing Incentive
As a new user, you get an impressive Sign-up incentive of -£0.50 for your first single item. For example, for a single item, the first-time fee is £0.50, which is waived due to the incentive.
Part 4. Fulfilled by TikTok (FBT) vs 3PL
In the previous sections, we discussed how TikTok fulfillment can help you deliver your product seamlessly from the warehouse to the customer. Still, you should know how the FBT fares against other 3PL services. Is it better or not?
First Pick Fee (UK): £0.50 vs £0.43
3PL gives you better rates, saving you £0.07 per shipment.
Additional Pick: 0 vs. £0.3
Every additional pick is cheaper with FBT, which is where the 3PL may lack.
Packing: £0.3 vs 0
There are no charges from 3PL companies already included in the additional pick.
Warehouse: Charged vs Free 30 days
As we mentioned above, you will be charged for all services FBT provides, while as a new client, you get 30 days free from clients like NextSmartShip.
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Cover Area: UK vs. Worldwide
FBT TikTok fulfillment is only valid for the UK right now, but most 3PL companies operate worldwide even with better competitive pricing.
Service: Few vs Many
With other 3PL services, you get more services such as brand packing, marketing inserts, photographing, and more because of their extensive experience.
Part 5. Choose a 3PL for Your TikTok Shop Fulfillment
If you are considering opening a shop on TikTok to market and sell your products and considering TikTok fulfillment via FBT, you must consider a better option. NextSmartShip has years of experience managing, packing, and delivering hundreds of orders daily throughout the US.
The onboarding process for TikTok Shop fulfillment from NextSmartShip is one of the easiest and will only take a week, after which you can stop worrying about your logistics.
Visit NextSmartShip today and see the difference. Talk to an experienced expert and enhance your branding.
Conclusion
TikTok fulfillment has done an excellent job by jumping into the e-commerce market because they have a massive community and users. With their integration of FBT with their popular platform, they can boost their ratings further.
But nothing can trump experience and professionalism, which NextSmartShip has plenty of. Now, you can enhance your logistics by integrating with the NextSmartShip TikTok Shop fulfillment center and enjoy the freedom to explore what needs focus instead of worrying about TikTok fulfillment.
